Motorsports is the fastest growing sport in the world. It is watched, in person or on TV, by more people globally than any other sport. Exuding glamour and drama, motorsports is unquestionably the ultimate sports and entertainment spectacle. It is the
pinnacle of high-tech, state-of-the-art machines and the challenge of people controlling them. That challenge has fascinated us for decades.
The result of this fascination with speed and spectacle is the reason why motorsports historically draws a highly desirable demographic profile.
Employing this channel is our core competency. Our approach will provide your organization a layer of exposure not available through other marketing disciplines; creating opportunities to combine promotions, events and public relations into a fully integrated approach to market.
Overload Racing's Team Principal, Fraser Kelly, is prepared to compete in Formula Star Mazda, Champ Car Atlantic, the Grand American Rolex Series and the American LeMans Series. Opportunities exist at the primary and associate levels for Star Mazda and at the event level for Champ Car Atlantic and Grand American Rolex for the 2007 season.
Execute on a single strategy. Contact Overload Racing today to benefit from the cost and time efficiencies this channel provides.
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